Marketing Strategy Diagram Checklist
📈 Marketing Strategy Diagram Checklist
1. Market Research
Define customer segments
Research competitors
Identify market trends
2. Target Audience
Define demographics & psychographics
Build buyer personas
Segment audience for campaigns
3. Branding Strategy
Define brand values & voice
Create visual identity (logo, colors)
Build brand story
4. Content Strategy
Plan content calendar
Define content types (video, blog, email)
Optimize for SEO
5. Channel Strategy
Choose marketing platforms (IG, YT, Email, etc.)
Map customer journey on each channel
Plan paid vs organic tactics
6. Promotion Strategy
Plan discounts & special offers
Run ads (FB/IG, Google, YouTube)
Launch affiliate/referral programs
7. Conversion Optimization
Set up sales funnels
Use A/B testing
Add CTAs and lead magnets
8. Analytics & KPIs
Track impressions & engagement
Analyze conversions
Adjust strategy based on data